Building your business with Sara Troy and her guest Tina Marie Baxter, on air from February 10th

My journey as an entrepreneur began with a side hustle. I started as a broke nursing student who needed extra cash so I taught CPR classes. I did not know anything about corporate contracts, cash flow, or marketing. It wasn’t until years later that I understood what being an entrepreneur meant and how nurses make excellent entrepreneurs.

As nurse business owners, many of us are used to following the rules, checking the boxes, and doing everything “by the book.” But in business, leadership looks different. It’s about courage — taking risks, making hard decisions, and standing firm in your vision.

Mrs. Baxter is an advanced practice registered nurse and a board certified gerontological nurse practitioner through the American Nurse Credentialing Center (ANCC), who resides in Anderson, Indiana. Mrs. Baxter has been a registered nurse for over twenty years and a nurse practitioner for 18 years. She is the owner of Baxter Professional Services, LLC, a consulting firm which provides legal nurse consulting services for attorneys and insurance professionals; wellness and chronic disease management coaching; and customized educational and operational resources to healthcare organizations. She is the founder of The Nurse Shark Academy where she coaches nurses to launch and scale their businesses and host of The Nurse Shark Academy Show. She is a public speaker and has spoken on numerous topics on a national level. She is a contributor to articles on electronic and print media such as Entrepreneur.com, The Minority Nurse, Authority Magazine, Medium, LinkedIn, as well as a guest on numerous podcasts.

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Let’s be honest — comfort zones don’t create impact.

If you want to grow sustainably, you must lead courageously. Here are 3 ways to start:

 1. Raise Your Standards (and Your Prices)
Your experience and expertise deserve compensation that reflects your value. Review your rates and increase them by 10–20% for new clients — confidently, not apologetically.

 2. Set Boundaries That Protect Your Energy
Your time is your most valuable asset. Identify one boundary you’ve neglected — like limiting after-hours client messages — and start enforcing it this week.

 3. Make One Bold Move Toward Expansion
Growth requires boldness. Whether it’s hiring support, launching a new program, or stepping into visibility, do it even if you’re scared. Courage comes before confidence.

You didn’t start this business playing it small. You started to make an impact.

 What courageous move are you making this month?

https://www.thenursesharkacademy.biz

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