BB22-18 Derek Bullen. WEALTH BUILDS CIVILIZATIONS


Building your business with Sara Troy and her guest Derek Bullen, on air from May 2rd

Are the rich bad for society? The author of this book, a successful Canadian entrepreneur who made his fortune and created 3000 jobs, has written a manifesto celebrating the achievements of people who have earned their wealth. He says that many of the critics are overlooking one crucial thing: we need business people to build companies and generate wealth to keep the economy going. That’s the only way to generate the wealth that pays for government services like health and education.



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Hard to Feel Empathy for the Rich? Here’s Why.

The Poor Will Always Be With Us…By Derek Bullen
If you don’t know us, you won’t understand us. Few people have a frame of reference for the tremendous amount of work entrepreneurs and wealth creators do. The long hours, dedication, and need to succeed must be similar in many ways to an athlete working hard to turn their talent into a career. There are multiple misconceptions about the rich. The first thing most people don’t know is that you cannot become rich without paying most of the money you make to everyone else first. Take Amazon as an example. In 2020, the value of Amazon increased by $570 billion on paper. Jeff Bezos owns about 10 percent, so his net worth, from the company he created and founded, increased by $57 billion. At the same time the remainder, $513 billion (just over half a trillion dollars!) was created for everyone who is a shareholder in Amazon. There are individual shareholders but 60.7 percent of Amazon is owned by institutions like banks, pension funds, labor unions, and governments.  Companies and other institutional investors own Amazon. When you get a loan for a car, a pension as a teacher, or home insurance after a fire, there’s a little bit of Amazon wealth making each transaction possible. 

Another myth is that the rich don’t pay their fair share of taxes. The rich actually pay most of the taxes in society. In the USA, about $1.6 trillion is brought in each year through the taxation of the population. The top 1% of earners pay 40% of the $1.6 trillion, more taxes than the first 90 percent! That’s right, 90% of the population of the USA is getting a free ride on their taxes courtesy of the 1%! In fact, in a typical year, 44% of the population pays no federal income tax, however in 2021 57% of American earners did not pay federal income tax. If the 1% were incentivized to leave, the USA would lose funding for 40% of the roads, schools, military, infrastructure, and other government services we all enjoy.

Hard to believe for some, but CEOs are fairly paid for the work they do. In 2020, CEOs in the top 350 firms in the U.S. were paid on average $24.2 million, including all options. In the same year they created billions in wealth for society. Although $24.2M sounds like a hefty payday, it is paltry compared to the $230 million on average earned by top musicians, and $280 million on average earned by top athletes.  Being a CEO is like being the chef and host of a large dinner party. You invest the money in groceries, hire workers to cook and prepare a wonderful meal for everyone. Then, once everyone is fed and paid, consuming most of what you made, you get a plate for yourself. Mainstream media then comes and criticizes you for making and eating a meal while ignoring the thousands you fed first.

French economist Thomas Picketty wrote an epic essay citing the wealth inequality gap as the main cause of poverty. Mainstream media was instantly fascinated by the idea. The accusation sells papers! In the last decade, articles on poverty in the USA have only increased by 26%, despite it being a major issue. In the same timeframe, articles about wealth inequality increased 533%. These articles are misinformed. The rich don’t take money from the poor. Wealthy people generate wealth and opportunities for others. Poverty is a key societal issue in its own right. There will always be those among us who are poor, some can’t work, and others won’t work. Jesus tells us in the Bible that there will always be the poor among us. However, when the rich get richer, fewer of our neighbors are poor. The business of creating wealth lifts over 50 million people a year out of extreme poverty. 

The world only had 15 billionaires in 1980 and the percentage of the global population living below the poverty line was sadly at 45 percent.  Today with nearly 3,000 billionaires globally, global poverty has been reduced to 22 percent and the trend continues downward. More prosperity leads to a longer life too. In the same timeframe poverty dropped in half, average lifespan went up from 61 to 73 years. Child mortality was cut in half too. Whether you are poor or rich or somewhere in between, If you can work, you should work. It provides a sense of purpose and develops financial independence.  A job matters. It is what we talk about first when we meet someone new. We apply our potential to the work in front of us, and in exchange, we get paid. For many of us, our work is a meaningful exchange of energy. We spend the majority of our day working. It’s important to work because wealth is an equal opportunity game. In 1984, fewer than half the people on the Forbes 400 list of richest people were self-made. Most of them had inherited their wealth. Today, two-thirds of the billionaires made their money from scratch in their lifetime. With technology, information, and global connectivity, wealth is a possibility open to anyone who has the talent and wants to work insanely hard for a prolonged period of time.

Derek Bullen is Founder and CEO of S.i. Systems, is one of the largest professional services companies in Canada, with thousands of information technology consultants working on projects for blue-chip corporations and government agencies across Canada. His new book is In Defence of Wealth: A Modest Rebuttal to the Charge the Rich Are Bad for Society (Barlow Books, 2022), and previously published High Velocity, a book to help new IT professionals develop their soft business skills.  

AMAZON

Learn more at bullenbooks.com. 


 Derek Bullen is the Founder and CEO of S.i. Systems ULC. It is one of the largest professional services companies in Canada, with thousands of Information Technology consultants working on projects across Canada for blue-chip corporations and government agencies. He is the author of High Velocity, a book to help new professionals in IT develop their soft business skills.

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BB22-10 Ben Albert, “I decided to take 5 steps forward”.


Building your business with Sara Troy and her guest Ben Albert, on air from March 8th

When Covid hit I was furloughed from work, I found myself down and out, staring at an empty handle of Jim Bean Whiskey, opened this laptop I’m typing on right now, and started reaching out to strangers on Linkedin.  The rest is history.  Now I host 5 podcasts, run a massively successful marketing firm, and have replaced my sales executive income in just over a year.

I stumbled into a form of networking I now have coined “The CAN System,” and today it’s my mission to get the knowledge from the people who have it to the people who need it.  With “CAN,” my success story becomes the norm.  You can do it too.  

I’m Ben Albert; regular name, regular guy. LET’S COLLABORATE!



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I started Balbert Marketing LLC amid the Covid-19 pandemic.

Let’s not beat around the bush, Coronavirus has pushed us to all evaluate our careers in one way or another. We all feel some level of fear, pain, or worry about friends, family, and the effects on our amazing nation.

For me, I had to make a decision. Do I pick up binge eating, get lazy, and get used to staring at the wall? Or do I develop a business STRONGER than any company I’ve worked for in the past?

That’s why I’m here. I am committed to overachieving in my role and do things right. I provide whatever is necessary to help your business GROW!

Martin Luther King Jr once said, “Take the first step in faith. You don’t have to see the whole staircase. Just take the first step.”

I decided to take 5 steps forward to begin building one of Rochester’s best young companies!

I urge you to take that leap of faith forward, and continue to build your empire!

Ben Albert is also the owner of Balbert Marketing LLC. He is also the curator of The “Real Business Connections Network.” He hosts 5 podcasts, “Rochester Business Connections,” “Learn Speak Teach,” “Ben’s Bites,” “Five Minute Fridays,” and “Real Hits.”

Free Giveaway:

I have a free marketing resource cheat-sheet on my website https://balbertmarketing.com/secret 

I also will gladly connect with anyone on Linkedin and provide free advice on their profile, website, or answer any marketing questions they may have!

About TLD…

The Longest Day is the day of the year with the most light — the summer solstice. And it’s the day I have committed to fight Alzheimer’s disease! I’m participating in The Longest Day, a fundraising event to advance the care, support and research efforts of the Alzheimer’s Association.

Today, an estimated 50 million people worldwide are living with Alzheimer’s or other dementias, including more than 6 million Americans. In the United States alone, more than 11 million friends and family members are providing their care. We must take action now, or these numbers will continue to rise.

Stand up to the darkness of Alzheimer’s and make a donation today to help the Alzheimer’s Association support all those facing the disease. Thank you

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Ben@balbertmarketing.com


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BB22-07 Vikram Rajan and Videosocials.


Building your business with Saras Troy, and her guest Vikram Rajan, on air from February 15th

If you look presentable for client meetings, you’ll look good for your video blogging!

Sure, fix your hair: But no need to fixate on it. Videosocials are a safe place to practice. We’ll give you pointers (like don’t silhouette in front of a glaring window), but you’ll get the hang of it. We each go at our own pace: Some post every recording. Most rehearse 2 or more times. Either way, you got this! Nothing goes on your social media or website until you approve it. Come join us: We want your feedback as we practice too.

Really need to see a bunch of stats to confirm what you’re seeing? 80% of Internet traffic comes from video! 64% buy after watching its video! 90% helps in buying



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Vikram Rajan is the cofounder of Videosocials, a community of lawyers, accountants, coaches & consultants who record their video blogs & podcast promo videos “together, fun & done!” Members then use the Videosocials Brander app to automate their social media marketing. Vik is a frequent presenter at various professional associations & is the host of 2 podcasts: LinkedIn For Lawyers & Why We Podcast.

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BB22-05 Rob Dubin. Recipe for happiness.

Building your business with Sara Troy and her guest Rob Dublin, on air from February 1st

The Great Resignation is challenging HR departments and affecting bottom lines. Yet even the most forward-thinking companies cannot solve the problem of employee happiness on their own. The real solution is teaching employees the actual recipe for happiness – yes there is a recipe for happiness and when your staff learns it they will be far more engaged at work and more fulfilled at home….and they will stay on the job.  

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By my mid 20’s I was an award-winning filmmaker who owned my own company and was well paid to travel the world camera in hand doing work for numerous Fortune 500 companies. A near-death survival experience made international news and elicited a call from the President of the United States. This prompted a re-examination of life and two years later at age 42 my wife and I sold our home and moved aboard a 40′ sailboat. We spent the next 17 years living on a sailboat sailing around the world. We studied human happiness and fulfillment with both billionaires and barefoot villagers in 100 countries. I teach people a recipe for happiness. For individuals, this translates to more fulfilling careers and happier home life and for corporations, it stems from resignations and transforms workplaces resulting in increases in bottom lines.

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BB21-21 Amanda Wood Styling for a Living

Building your business with Sara Troy and her guest Amanda Wood, on air from May 25th

New Personal Styling and Service Etiquette Course that will FULLY set up your Personal Styling Business . . all you need to bring is you and your creativity. This training is for you if you have decided you want to be a Personal Stylist and are looking for a streamlined way to start your business.

If you have decided you would like to be a Personal Stylist and are not sure where to start on setting up your business, Construire: The Business of Personal Styling and Service Etiquette is the course for you. It is hands on, taught in-person and online course, to help you go from creating your domain name, to your business plan to real-life scenarios needed to set-up your Personal Styling business. We cover all the tools, platforms and applications needed to streamline your business set-up.  Once signed up for the course, you will also receive a start-up kit consisting of Garment bags, hangers, a tripod ringlight and more . . .all the Tools to set you up for success in your business! Click here for more information: https://www.construirethebusinessofpersonalstyling.com

Amanda Wood is a Personal Stylist with 13 years of experience, training from the New York Institute of Art and Design, and is on a mission to empower her clients to realize their goals, confidence, and happiness through discovering their Best Style and Image.

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She began her career in Retail Fashion and after a few years in Corporate America, she founded her own company called The Haute Edit in 2019. Since then she has been featured in Inspiring Lives Magazine, been interviewed on RVNTv, This is it TV, been featured on Podcasts, taught at Immaculata University, given many webinars on Style, held numerous events at places such as Banana Republic, Kendra Scott, Luxury Apartment Complexes, and spoken at Drexel University’s Fashion Department.

Now residing in the King of Prussia Area, Amanda is dedicated to helping her clients find their Best Style, in person and online with Virtual Styling. She is available for personal consultations and Personal Styling appointments through her website:

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