Sara’ View of Life with Sara Troy, on air from September 24th
“Do you remember when websites were cluttered with Flash animations, constantly blinking and flashing in your face? It was not only distracting but also incredibly off-putting for anyone genuinely interested in learning about a company. Fast forward to today, and we find ourselves facing a similar annoyance—this time on social media.
The incessant pitches flooding our texts, messengers, and feeds have become just as irritating. Where is the meaningful engagement? Where is the effort to build a genuine relationship? Instead of fostering a dialogue, many have resorted to broadcasting messages without taking the time to understand what their audience truly needs. Real connection comes from conversation, not one-way pitches.”
“I can’t, nor do I want to, buy from everyone. If you truly want to be inviting, start by engaging. Open a conversation and take the time to understand if what you offer is even a good fit for the other person. It’s about connection, not just making a sale. By understanding each other’s needs, you can find out if there’s a genuine match rather than just another transaction.”
“I share my shows across social media as an open invitation—listen if you feel inclined. I have no desire to ram it down anyone’s throat. It’s about offering something of value, not forcing it upon people.”
“It’s about building trust, making people feel heard, and showing them that you genuinely care. They need to know they’re not just another dollar sign to you. True connection comes from understanding and valuing each individual, not just pushing a product or agenda.”
“Take the time to be illuminating, engaging, and inviting. When you do this, people will naturally want to connect with you and discover what you have to offer. It’s about creating a space where curiosity and interest can grow organically.”
“Sales will naturally come from those who feel a genuine connection with you and trust that you have their best interests at heart. It’s not just about the product—it’s about building a relationship founded on trust and mutual respect.”
“The best kind of business comes from referrals—when people have had such a positive experience with you that they can’t help but share it with others. That kind of word-of-mouth is built on trust, satisfaction, and genuine connection.”
“So, slow down. Take the time to understand who you need to connect with and truly engage with them. Real relationships aren’t rushed; they are built through genuine interest and meaningful interaction.”
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