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BB26-22 Cate Rainy Arnold is Branding from the Heart.

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Building Your Business with Sara Troy and her guest Cate Rainy Artnold, on air from June 3rd.

I help business owners when they get stuck in branding miscommunication. I often find business owners are struggling to attract the right target audience to their business, customers are confused about what services they offer, or they are making assumptions about the business based on the branding. The root of all of these issues is a visual miscommunication. Often we will visually judge a logo or branded item in about 5 seconds based on colour alone. I help purpose-driven businesses create brands that clearly communicate who you are, what you stand for, and connect you to people who truly value your work. I do this by understanding the core emotional feeling that we want their target audience to feel when looking at their logo, print collateral or illustrations. This visual realignment builds trust with their customers and confidence in the businesses professionalism. It’s a similar feeling to put on a great fitting outfit for a networking meeting that you feel confident in for your business. I want business owners to feel confident about how they visually show up in their business. 

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A brief narrative of where you started, how you arrived at your current work, and who you are behind the profession.

I started as a visual artist, I was very excited and engaged with my art classes in school. I got a bachelors in graphic design and worked for an agency after school. I decided to start my own business and recently transitioned from part-time running my business to full-time business owner of Cate Rainy Creative. As a business owner, it’s given me the flexibility to work with my strengths and my weaknesses to schedule my days how I like. I also love that I created this business that’s queer and neurodivergent friendly as I’m deeply connected to these communities. This is where my passion for advocacy and business blends into one. 

Free Offer
I happy to offer a 15 min meeting brand consultation for the first 10 people who email me the code CATERAINYPODCAST mail.cate.arnold375@gmail.com

CateRainy.com
www.linkedin.com/in/caterainy-graphicdesigner
www.instagram.com/caterainy

https://www.alignable.com/nanaimo-bc/cate-rainy-graphic-design

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26-22. “When is it OK to be old?”

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Sara’s View of Life with Sara Troy, on air from May 26th

There comes a point in life where holding on to youth is no longer about vitality, curiosity, or joy… but about fear. Fear of becoming invisible. Fear of no longer mattering. Fear that aging somehow means less value in a world obsessed with appearance, speed, and productivity.

But aging is not a failure of youth. It is the graduation from it.

There is nothing wrong with wanting to feel alive, vibrant, engaged, sensual, creative, adventurous, or healthy at any age. That is not “trying to stay young.” That is honoring life itself. The problem comes when society tells us that to be worthy, we must erase every sign that we have lived.

When did wrinkles become something to apologize for?
When did slowing down become weakness?

When do Gaining weight, going softer become something wrong?
When did wisdom become less marketable than youthful image?

There is a sacredness in aging that many cultures once honored. Elders were the storytellers, the memory keepers, the guides who had walked through storms and survived them. Today, many older people feel pressured to perform youth instead of embodying wisdom.

Perhaps the real question is not:
“When is it OK to be old?”
but:
“When did we stop respecting what age brings?”

Being older should not mean giving up on life.
Nor should it mean exhausting ourselves pretending we are still thirty.

There is a difference between aliveness and denial.

You can dye your hair purple at eighty and still fully embrace aging.
You can wear comfortable shoes, speak softly, rest more often, and still be wildly alive.
You can choose peace over proving.
You can choose authenticity over performance.

Aging invites us into a different rhythm.
Less rushing.
More knowing.
Less chasing.
More presence.
Less needing approval.
More understanding of what truly matters.

The tragedy is not growing old.
The tragedy is never allowing yourself to arrive there with grace because you spent all your energy trying to outrun it.

There is enormous freedom in saying:
“This is my age. These are my years. This is the body that carried me through life. These are the scars that taught me. This is the wisdom I earned.”

Not everybody gets to grow old.
To age is a privilege.

And perhaps one of the most radical acts today is an older person who does not apologize for being older, who still shines, still contributes, still loves, still learns, but no longer feels the need to pretend they are young to deserve a place in the world.

I am at peace with being older, wiser, calmer, softer, and rounder. I no longer feel the need to chase youth or apologize for the years I have lived. Every line, every lesson, every joy and sorrow has shaped the woman I am today. I am aligned with myself, comfortable in my own skin, and grateful for the maturity and understanding that age has brought me. I am no longer trying to become someone else, I am simply, authentically me, wrinkles plus, and I love being so.

“Our Forgotten Seniors” is a book in development that gathers the voices, wisdom, and lived experiences of our seniors, celebrating the gifts they have shared with humanity throughout their lives. It shines a light on the challenges many elders face today, from loneliness and health struggles to financial insecurity and being overlooked by society. At the same time, it serves as a heartfelt message to younger generations, encouraging them to prepare for their own senior years with awareness, compassion, and respect. This book is not only a tribute to our elders, but a call to honor the wisdom of aging and ensure that no senior is forgotten.

Come and be an author with us, more details here

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See this wonderful video on getting old here.

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Self Discovery Wisdom is sustained by those who believe in conscious conversation. If this episode resonated with you, subscribe and, if you feel called, make a donation. Your support helps us keep amplifying voices that inspire growth, courage, and compassion. Thank you. Please support Our Forgotten Seniors anthology and help to bring this book to awareness.

IG26-19. Matt Edmiston, From Logic to Light:

Self Discovery Wisdom Podcast

Ignite Your Heart and Soul with Sara Troy and her guest Matt Edmiston, on air from May 12th

I’ve had many changes on my journey, evolving from an atheist in a suite and tie, to a flower crown wearing energy worker with clairs.  During that journey I learned to journal, meditate, keep track of my body, and many other skills.  Those were hard changes to make, but it’s funny how I did my ‘Mind, Body, and Spirit’ from an atheist life lens, only to have it break my break when my clairs started opening up.  Many steps along the way, and each broke me in different ways.  Many of those I had to make the journey alone, and I really could have used some help along the way.  Now I’m shining light on other’s journey, so the hard parts get easier ::)

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In high school I was working for my best friend’s dad and stayed local for college, studying engineering.  I was 20, when one day I got a call  “hey Matt I’m going to go be a priest.  Go form an LLC, you know who the clients are, here’s how much I was charging them.” And I became an entrepreneur in a 30 minute call.  I figured out engineering was not for me, but entrepreneurship was.  Then during the 2008 housing bust my business was wiped out, and I worked Valet and Dorman for the Ritz-Carlton. From there I realized it wasn’t a career, and transitioned into commercial real estate brokerage, with a focus on retail assets. Properties such as grocery anchored shopping centers, fast food restaurants, banks, etc. When covid killed that long enough for me to self evaluate, I realized I didn’t want to work for the ultra wealthy anymore.  I did odds and ends for a while (uber, temp, etc) while I figured out the next step.  That turned out to be taking my broker skillset of changing other’s behaviors, and pointing that at heathy personal habits.

InstigatingChange.com

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IG26-17. Jacqueline Kuhn is Powered By Angels

Self Discovery Wisdom Podcast

Ignite Your Heart and Soul with Sara Troy and guest Jacqueline Kuhn, on air from April 28th

When Angels Interrupted my Career so I could live my Soul Purpose 

 
For 40 years, I built a life inside the world of HR Technology and became the strategic voice executives relied on. My path was clear, predictable, and successful, until that day it wasn’t.   I talk about the moment my career was unexpectedly and unmistakably interrupted. What appeared at first as subtle signs soon became undeniable messages. I had my “Ah Ha” moment and what followed was not a gentle pivot, but a profound awakening.  Today, that calling lives through Powered By Angelstm and my 

Soul Purposetm line of services designed to help others hear, trust, and follow their own divine direction.  I invite listeners to recognize the moments when life tries to reroute them, understand the language of their own intuition, and uncover the purpose that has been quietly waiting beneath the surface. It’s a reminder that sometimes the most powerful career shift isn’t a decision, it’s a calling.

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I have always known that I knew things but did not know why.  I had moments at age 16, 19 and 22 where I was being nudged, but dismissed them as I wanted a “real career” and navigated a successful career in HR Technology for 40 years.   Right before the world shut down for Covid, I met a medium at a show in Las Vegas and she became my guide and mentor.   In 2022 I launched Powered By Angelstm, in 2025 I retired from the HR Tech world to focus on this calling.

I am married 28 years to Kent, we live in the NW Suburbs of Chicago with our fur baby Carly.   Hobbies include hiking , music and going to the beach.

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Powered by Angels – Jacquelinekuhn.com

Jacqueline Kuhn | LinkedIn

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ECO26-13. What’s Changing with Peshang Hama Karim

Self Discovery Wisdom Podcast

ECO Solution with Sara Troy and her guest Peshang Hama Karim, on air from March 31st.

From 2018-2026 what have changed?

There comes a point where we realize peace isn’t something we find—it’s something we choose. Without it, we live in reaction, division, and exhaustion. With it, we begin to respond with awareness, patience, and intention.

Harmony grows from that peace. It doesn’t mean we all agree, but that we learn to live alongside one another with understanding. Respect becomes the bridge—seeing each other’s value, listening without judgment, and allowing space for different journeys.

And from this way of living, responsibility awakens. We begin to see that this Earth is not just where we live—it is our shared home. When we care for one another, we naturally begin to care for the planet.

Peace within… harmony with others… respect for life… leads us to protect what sustains us all.

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Peshang Hama Karim, holding Ph.D. in Environmental Sciences majoring in hydrology at the university of Warsaw. Currently he is working as Events Manager with the Climate High-Level Champions. He previously worked, at the World Meteorological Organization and UNESCO’s Intergovernmental Hydrological Programme. A prolific writer, he has contributed significantly to the scientific discourse on climate issues with many publications and has been a speaker from COP27-COP30 conferences. Co-founding the Jingedosty Environmental Organization from his country which reflects his commitment to local environmental action. His dedication extends to organizing events like UN Conferences from COP26-COP30 in Brazil. He organized Regional Conference of Youth in the Asia and Pacific region back in 2022. He was also one of the organizers of Regional Conference of Youth in the Eastern Europe (Warsaw) back in 2023, and UN Water Conference at the UN headquarter in New York, showcasing his commitment to shaping a sustainable future for the next generations.

COME HEAR PESHANG’S FIRST SHOW WITH SARA HERE

ECO 18-39 Peshang and the Synchronistory of Climate change

https://www.facebook.com/peshang.hamakarim

http://youtube.com/@peshanghamakarim

https://www.linkedin.com/in/phamakarim

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All my links can be found on linktr.ee/saratroy

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Self Discovery Wisdom is sustained by those who believe in conscious conversation. If this episode resonated with you, subscribe and, if you feel called, make a donation. Your support helps us keep amplifying voices that inspire growth, courage, and compassion. Thank you. Please support Our Forgotten Seniors anthology and help to bring this book to awareness.