BB23-07. Cassandra Little, Energy Behind Your Brand & Website.


Building Your Business with Sara Troy and her guest Cassandra Little, on air from February 14th

Energy is something that is felt or experienced. As a highly sensitive individual, my awareness was highly in tune with the frequency of everything around me. I was consciously aware of my outer environment, my inner environment and everything in between. As a creative, and as many creatives know, it’s harder to create when you are stressed, or distracted, or focused on anything other than the task at hand. I struggled for many years to move forward in my business because there was too much energy working against me, and not enough supporting me. The biggest thing that made a difference for me was working with scalar energy tools and incorporating various energy practices that help me to connect more easily with what I call the flow state. In this space, I am supported, expansive and feel more connected to my authentic self – where everything just flows. As I continually worked to strengthen this muscle and be in this creative flow, the natural momentum of things would build and come into my life – clients, connections, relationships, opportunities. This led me to want to show others that there is a different way – a different way to doing business. We aren’t met to force, or push, or manipulate our businesses – this goes against the natural rhythm of flow. Can we connect and sit in our inner frequency, and allow this to be the invitation to opening us into creating an abundant business?



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I’ve never been big on labels but if I would to give myself a title I would say I am an Intuitive Designer & Alignment Facilitator. How I got here was a merging of two worlds… I originally studied and went to school for graphic and website design. This ignited my passion for creation, and design. This led me to dive deeper into the digital world, learning all things about marketing, analytics, websites, emails, design, social media. I worked with many start up entrepreneurs helping them establish and create their online presence. Although I loved it, there was a part of me that felt like something was missing. So I ventured into more of the spiritual side of things, learning various different kinds of energetic and healing modalities – reiki, subtle aromatherapy, soulful communication, light healing, thai massage, sound healing, metaphysical anatomy technique – to name a few. I loved supporting people to shed the layers they needed to connect with their innermost self, and move forward in creating the life they deserved. So here I was with two passions, both in two seemingly different worlds that felt quite opposite from each other. 

Fast forward to today, I help clients develop an authentic brand, and create a website that matches with the essence of who they are. Along with this I use different techniques and tools to energetically support them in moving into a coherent space within them so they can go forward and weave that energy into their business.  

www.lightinspireddesign.com

cassandra@lightinspireddesign.com

Business – www.facebook.com/lightinspireddesign

Personal – www.facebook.com/casslit 

www.linkedin.com/in/cassandra-little


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BB23-06. Paul Valach with Linked-in & Google Tips.


Building your business with Sara Troy and her guest Paul Miroslav Valach, on air from February 7th

New LinkedIn Newsletter -how it works with all the other social network apps. In the end it is YOUR newsletter. You are the publisher, hey a new title you decide what photos, what links, what list or videos are a part of it. You can link to your partner’s website, social places or landing pages. You can create ‘call to actions’ or just simply provide useful information. You can publish at a daily, weekly or monthly frequency. There is no penalty if you skip for any reason. The best part is it is FREE from LinkedIn. The key though is to make it work for you and get you clients or business. The benefit of this newsletter is also what your topic is about. It can be about your business but it can also be about a cause. So choose wisely. 

https://soundcloud.com/plv-radio/bb23-06-paul-valach-with-linked-in-google-tips?si=a3150311123848a38a9a20f18d395e04&utm_source=clipboard&utm_medium=text&utm_campaign=social_sharing
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I come from a family of educators, dad was a professor, uncle a maestro, grandfather a surgeon in a teaching hospital. I am an immigrant from the Czechoslovakia, yes we escaped here a long time ago. I have taught at a variety of colleges for over 20 years, had a TV show, radio shows and more. My focus has always been to show folks how to create things so that they can succeed and make their prosperity happen. With today’s technology it is easier than ever to make things, be they techie soft stuff to actual items we use everyday. 

A free Google Business Page review for the first 5 folks .

A quick 30 Items list that every website should have. 

https://pmvproducitons.com

https://paulvalach.com

paul@pmvproductions.com

linkedin.com/in/paulvalach

linkedin.com/company/pmv-productions

instagram.com/pmvproductions

instagram.com/paulvalach

https://www.facebook.com/PMVProductions

https://www.facebook.com/Paulvalach

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BB23-04. Bethany Meadows is an Experienced Mompreneur.


Building your business with Sara Troy and her guest Bethany Meadows, on air from January 24th

For business owners who also are also called mom, finding both success and striking the right balance can be challenging. In this episode, we will dive into the insights of an experienced mompreneur and find out the secrets she uses to find success without compromising her focus on family.

Bethany Meadows has been a mompreneur for almost 20 years and understands firsthand about the “juggle” of running a business and raising a family.

In 2008, after going through a divorce and wanting to continue homeschooling her five children, starting her own business seemed like the answer. Using her previous experience as a corporate marketing executive, Bethany founded Vertical Solutions Media, a full-service brand and marketing agency that helps businesses grow and succeed.


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Her first book, Getting A Grip: Build A Custom Parenting Plan That Actually Works was published in 2017. In Getting A Grip, Bethany shares her insights on intentional parenting objectives and creating a framework for meeting them.

Now, she is a on mission to help mompreneurs find success and balance in both their business and family. Her newest title The Juggle is REAL! Finding success and balance as a mompreneur gives the reader the benefit of 30 years of brand and marketing experience to help them grow their business. At the same time, she explores how to strike the right balance, remove friction, build a tribe and find parenting success.

Bethany Meadows started Vertical Solutions Media in June of 2008. At the time it was a financial solution for a homeschooling single mom of five children. Relying on her extensive marketing background, Bethany continued to grow the company and today, Vertical Solutions Media is a full-service marketing agency based in Birmingham, Alabama. For over 14 years they have provided marketing consulting and services to dozens of companies in a vast array of industries.

The company’s mission has always been Reinventing Success. This is an acknowledgement that every business owner’s path to success will look different. 

Time to Thrive was created out of a desire to serve those small businesses who find themselves unsure how to take their business to the next level. Becoming stagnant in your business is not an option. It’s your choice whether or not you will THRIVE.

As part of that mission, Bethany launched TimeToThriveMembership.com as a way of helping small business owners level up their sales and marketing skills.


The pop-up will provide a free download of our 8-page Social Media Strategies workbook.

www.timetothrive.zone

TimeToThriveMembership.com

bethany@verticalsolutionsmedia.com

Also copy my assistant:

theresa@verticalsolutionsmedia.com

facebook.com/VerticalSolutionsMedia

https://www.instagram.com/verticalsminc

https://www.linkedin.com/company

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All of our shows/interviews are done by donation; if you enjoyed this show, please support us here with either a one-time donation or subscribe and support; thank you. And please support Our Forgotten Senior’s anthology and help to bring this book to awareness.

 

BB23-03. Carla Caswell on Emotional Intelligence.


Building Your Business with Sara Troy and her guest Carla Caswell, on air from January 17th

In a world where the next generation has access to more information than ever before, and the pressure to succeed is ever increasing, how do we adequately prepare them for the dynamics of their upcoming professional journey?

I am passionate about helping students to find meaning in their work by cultivating healthy habits that enable them to build self-awareness, manage expectations and perfectionism, establish boundaries, and create healthy success within their professional environment.

These are skills that I wish I’d been taught before I was thrown into the deep end of corporate life, and without the tools to manage those experiences, I ended up in burn out. And there are countless stories just like mine.

Change starts at the source, so let’s send out emotionally equipped graduates that will thrive in their careers for years to come.

The focus on building the emotional intelligence skills to thrive in your professional life is severely lacking, and the pressure on the youth to lead perfect lives is ever-increasing.

Building a strong foundation of emotional intelligence will pave the way for healthier professional (and personal) engagements, allowing more people to lead purpose-driven lives with passion, integrity, and authenticity. By building self-awareness, creating healthy boundaries, feeling confident to express one’s opinions, embracing failure, and managing internal and external expectations, one can thrive in life, rather than just survive.

The above fundamentals are a key foundation to creating a happy life and preventing burnout.



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Spanning a 17-year career as one of the leading digital marketing consultants in both South Africa and the U.K. Working with brands such as Mercedes Benz, Rolex, Ford, Nespresso and Dyson, as well as having led the digital sponsorship across Masterchef and Idols South Africa, Big Brother Africa, and headed up digital sales for Africa’s largest television network DSTV. 

Carla now combines her love for professional development with her passion to create an extraordinary life by running her businesses virtually from exotic locations around the world.

She coaches individuals and teams to let go pf perfectionism, build self-awareness, remove the limitations of unrealistic expectations, develop healthy boundaries, and create a personal and professional life that they thrive in rather than just survive in.

By equipping yourself with these ‘soft’ skills, you allow the evolution of a healthy, balanced future pathway that transcends both your professional and personal life.

https://www.carlacaswell.com/surrender-perfectionism

www.carlacaswell.com

hello@carlacaswell.com

https://www.instagram.com/carlacazdoeslife/

https://www.linkedin.com/in/carlacaswell/

https://www.tiktok.com/@carlacaswell1

https://www.facebook.com/carlacaswellcoaching

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BB23-02. Steven Logreira “The Right” Tech Solution


Building your business with Sara Troy and her guest Steven Logreira, on air January 10th

I am speaking on the importance of having streamlined processes and systems to scale your business and how the right tech tools can help you get to productivity and profitability much faster. 

These Are The Benefits of Working With Us To Implement “The Right” Tech Solution for Your Business!

  • Save time
  • Simplify your follow up
  • Reduce stress
  • Close more sales
  • Make more money
  • Eliminate the overwhelm of choosing the tech and setting it up. We do it for you!
  • Customized training
https://soundcloud.com/plv-radio/bb23-02-steven-logreira-the-right-tech-solution?si=68f47fd2c65b47d7ac307123095fe83a&utm_source=clipboard&utm_medium=text&utm_campaign=social_sharing
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Steven Logreira has a degree in Computer Engineering and has been working in sales and marketing automation for over ten years. He works with small businesses to help them find the leaks in their business processes and plug them with the “right” technology solutions to help them be more efficient and profitable.

Steven always felt different as a kid. He didn’t really fit in with other kids in school. He had a major revelation when he was diagnosed with ADD in his late 30s. Many things made a lot of sense after he began to look into what is ADD and learned simple tools to work with a neurological disease than when left undiagnosed or not treated can cause major havoc in a person’s life.

His major breakthrough came when he learned that by implementing systems and processes into his personal and business life, he could accomplish anything he set his mind to. Before that, it was just chaos chasing one shiny object after another.

Playbook download HERE


https://automatemysalesprocess.com

https://www.linkedin.com/in/slogreira

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