Building your business with Sara Troy and her guest Dr Ben Olmos, on air from October 7th
Entrepreneurship, Media, and the Future of Business Storytelling
How The Daily Pitch Helps Managers, Leaders, and Entrepreneurs Get Better @ What They Do
My “why” is rooted in helping managers, leaders, and entrepreneurs get better at what they do. After decades working with Fortune 500 companies and with C-Suite leaders, I saw a gap between the insights executives have access to and the practical, everyday knowledge that small business owners and professionals need to thrive. I founded DissedMedia as a company focused on developing products and insights that will help those interested in business at any level build upon their knowledge and wisdom. It is really a marriage of my three passions, which are business, education, and creativity. I’ve been in the CPG industry (Consumer Product Goods), for over 30 years, higher education for 20, and a curious creator all my life. The Daily Pitch is a platform I designed to publish stories and insights about business, leadership, and entrepreneurship. The Daily Pitch Academy is an education platform I am building to help individuals at all levels learn about theories and practices I have taught for many years. It will also become a platform for consultants and coaches who can leverage it to help teach and inform too. The podcast, DissedMedia A Startup Story tells the story of starting DissedMedia from the very beginning. My purpose is to share not only what I’ve learned in boardrooms and classrooms, but also to democratize that wisdom so anyone building a business or leading a team can make smarter, faster, and more human decisions.
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I began my career at Coca-Cola in Atlanta as a frontline contractor making $5.50 an hour. Seeing that growth required education and experience I didn’t yet have, I enrolled in college while working full-time and raising a family. Over two decades at Coca-Cola, I advanced professionally, earned my degree, pursued an MBA, and eventually began teaching.
After 20 years in the beverage industry, I transitioned into wine while completing a PhD in Business Administration with a focus on Industrial Organizational Psychology. Alongside my career in consumer goods, I’ve served in academia as an adjunct professor, department chair, and MBA program director—teaching or developing over 75 courses in business, spanning leadership, management, marketing, operations, and more.
These experiences inspired me to found DissedMedia, home to The Daily Pitch news platform and The Daily Pitch Academy. My work centers on translating business trends into meaningful insights for leaders, entrepreneurs, and everyday decision-makers.
Free Gift or Offer Use promo code “WISE” at The Daily Pitch Academy to get our full course on Social Media Marketing for free. https://academy.dailypitch.news
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